Roucher Fleurs Sauvages, a Swiss-based honey producer, embodies passion, nature, ecology, and virtuosity in crafting its exquisite range of products. From honey and wax ointments to comb honey, soaps, and propolis, their alternative and sensitive approach to honey production is mirrored in a distinctive logo and visual identity. Designed to captivate, the brand's essential aesthetic beckons to honey enthusiasts, much like bees drawn to the essence of their unique creations.

The packaging is minimalistic and ephemeral, yet it conveys a sense of warmth and a homemade feel, without compromising the sobriety and rigor associated with the beekeeper profession.